November 1, 2026
Meet Tim Rulapaugh: The Data Detective Behind the Digital Marketing Strategy
Meet Tim Rulapaugh: The Data Detective Behind the Digital Marketing Strategy
When you’re reviewing your marketing reports, it’s easy to fixate on what we call “vanity metrics,” or the numbers that sound impressive but don’t tell the full story.
Enter Tim Rulapaugh, who knows that those numbers...
Read more...
November 1, 2026
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Meet Tim Rulapaugh: The Data Detective Behind the Digital Marketing Strategy
Meet Tim Rulapaugh and learn how he connects paid search, conversion tracking, analytics, and business outcomes for financial institutions.
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Meet Maddie Naeve: forbinfi’s Eye For Design
Meet Maddie Naeve and learn how thoughtful design, consistent branding, and authentic team photography help financial institutions connect.
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Is Your Website Haunted? Exorcise the Ghosts of Bad SEO
Learn how to identify bad SEO, including traffic drops, missing keywords, slow pages, outdated content, broken links, and indexing issues.
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The Invisible Return on Investment: How to Measure Social Media ROI
Learn how banks and credit unions can measure social media ROI using awareness, engagement, website activity, leads, and customer outcomes.
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